King of the Parade
To Be Crowned
The crown goes where the work went — the member who drove the van, paid the dues, and showed up all year. The club announces its King on its own time.
Oddusee · New Orleans
Aid First. Then the Parade.
Downtown
The Parade
Rolling for Generations
It can’t be missed.
New Orleans’ social aid & pleasure clubs take the street the way they take care of their own — quietly all year, gloriously for one Sunday. The route is a memory map: the barrooms that sponsored them, the corners that raised them, the blocks where everybody on a porch knows somebody in the line.
Aid came first — dues for the sick and the burying, coverage the insurance men wouldn’t sell. The pleasure comes Sunday: the brass band, the club in its colors, and the whole neighborhood — the second line — dancing behind. Wear shoes you mean. The club doesn’t parade past its neighborhood; it parades for it.
— Undefeated Divas, Gents & Kids Social Aid & Pleasure Club
The Royalty
The club crowns its court close to the Sunday — names and portraits appear here the moment the club announces.
King of the Parade
The crown goes where the work went — the member who drove the van, paid the dues, and showed up all year. The club announces its King on its own time.
Queen of the Parade
Her sash is sewn before her name is spoken. When the club crowns its Queen, her portrait and her story take this spot — and the whole route bows.
Grand Marshal
Baby Doll
Names and portraits post here the moment the club fills its court.
Roll In Style
Chauffeured black-car service for the whole Sunday — and yes, you can book her for the parade itself. Put your King, Queen, and Grand Marshal in the back of something beautiful and let the court roll the route the way they deserve.
Get Listed
Vendors — send your menu and where you’ll set up. Bars and stops on the route — send your parade-day specials. Promoters and sponsors — send your flyer, ticket link and logo, and your party goes up with its own card.
Get Listed
Vendors — send your menu and where you’ll set up. Bars and stops on the route — send your parade-day specials. Promoters and sponsors — send your flyer, ticket link and logo, and your party goes up with its own card.
Aid First. Then the Parade.
Downtown
Undefeated Divas, Gents & Kids