About
Pop Goes the Waffle is a waffle business founded in 2017 by Sara Fludd, built around Liege-style and stuffed waffles sold from a bright blue truck named Blossom. The company opened a cafe at 5004 Tangerine Ave S in Gulfport in 2021 and closed that storefront in January 2023, citing rising costs and declining sales. The truck and a wholesale division continue operating around Tampa Bay.